case studies
T.G.I. Friday’s Gourmanauts
Type
Viral project / Multimedia Web site
Description
There is a special mission to Mars that has been initiated by T.G.I. Fridays and 2 other restaraunts. It’s an amusing, interactive world where you create your own Martian and develop it into a human. You invite your friends to train your creation and help it to mature.
Stats
- 8,475 average daily visits
- 264,496 monthly visits